Indonesia’s rapidly growing food and beverage sector has just welcomed a powerful new ally in digital investment. Wahyoo Ventures, the venture arm of Indonesia’s leading F&B ecosystem builder Wahyoo, today announced the launch of Hypr, a Web3 platform that connects global investors with profitable real-world businesses—starting with the premium dessert brand DORÉ by LeTAO.
Hypr represents a novel approach to Web3 investing, one that goes far beyond speculative tokens. The platform enables global backers to own profit rights in established businesses and earn monthly profit distributions that are transparently verified through POS data and secured by ISO-certified NFT-backed smart contracts. In other words, Hypr gives investors real-world exposure to Indonesia’s US$51.5 billion F&B market, one of the fastest-growing consumer sectors in Asia.
From Cheesecakes to Blockchain-Verified Profits
For its debut, Hypr is showcasing DORÉ by LeTAO, a high-end confectionery brand originally from Japan that has already found success in Indonesia with its signature cheesecakes and desserts. Unlike early-stage startups or speculative projects, DORÉ by LeTAO is already profitable and expanding rapidly across the Indonesian market, making it an attractive first listing for Hypr’s portfolio.
“Hypr was built to bridge proven businesses with a global investor base. Our launch with DORÉ by LeTAO shows how Web3 can transform access to capital while ensuring investments remain transparent, secure, and rewarding,” said David Salim, Co-Founder & CEO of Hypr.
Backed by Wahyoo Ventures’ Track Record
Hypr isn’t launching in a vacuum. Wahyoo is well-known in Indonesia for providing digital tools, supply chain solutions, and financing support to F&B operators across the country. Its venture arm, Wahyoo Ventures, ensures only proven, profitable, and scalable businesses are featured on the Hypr platform.
“We believe in scaling businesses that show real potential. Supporting Hypr in curating and investing in promising brands like DORÉ by LeTAO aligns perfectly with our mission to help entrepreneurs grow and thrive,” said Peter Shearer, Co-Founder of Hypr and CEO of Wahyoo Ventures.
The model bridges a critical financing gap in Indonesia: while many local businesses operate profitably, they often struggle to access capital from banks or venture firms. Hypr democratizes this process by opening participation to global retail investors, who in turn receive regular, verified profit-sharing payouts.
Token-Powered Community Governance
Central to the ecosystem is the Hypr token ($HYPR), launched on 19 August 2025. Beyond tiered access to investment opportunities and rewards, $HYPR gives token holders a say in which brands get listed next, extending Hypr’s reach from F&B into sectors such as fashion, wellness, sports, and beauty.
This governance element aligns with Hypr’s mission to create a community-driven investment marketplace, where decisions about future opportunities are shaped not only by the company but also by its global investor base.
Proof of Concept in Action
The signing of the Expansion Agreement between Hypr, Wahyoo Ventures, and DORÉ by LeTAO took place on 27 August 2025 at House of Future, Plaza Indonesia, Jakarta, attended by key executives from all parties. With this partnership, DORÉ by LeTAO will accelerate its expansion plans, while Hypr showcases a working model of how Web3 can deliver tangible, real-world investor returns.
“Partnering with Hypr and Wahyoo Ventures opens new opportunities for DORÉ by LeTAO to expand and reach more customers. This collaboration marks an important milestone in our growth journey,” added Andy Pangestu, CEO of DORÉ by LeTAO.
The Bigger Picture
Indonesia’s F&B industry is booming, driven by rising disposable incomes and a hunger for premium dining experiences. By anchoring itself in this sector, Hypr is positioning its model at the crossroads of blockchain transparency and real-world profitability. Unlike speculative crypto ventures, Hypr’s promise lies in offering investors a share of actual cash flows, verified and distributed on-chain.
As Wahyoo Ventures prepares to onboard more curated F&B and lifestyle businesses in the coming months, Hypr is setting the stage for a new era of Web3-powered global investing—one that blends transparency, security, and growth with the irresistible appeal of Indonesian consumer brands.